Site Migration SEO NZ Checklist

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Posted: April 8, 2026 | Type: web | Read time: 4 min

Site Migration SEO NZ Checklist

Moving your site? Don’t lose Google rank. This checklist keeps you safe.

The Problem for NZ Firms

Joe’s Bike Shop moved sites last month. They lost half their web traffic.

Their web guy forgot the redirects. Google couldn’t find their pages.

What This Means

No redirects means no Google rank. No rank means no sales.

It’s like moving shop without signs. Customers can’t find you.

Key Point: One missed step drops you off Google page one

Why Kiwis Should Care

NZ firms lose millions each year. Bad site moves kill business.

Google NZ is picky about redirects. Miss one and you’re gone.

The Fix

Use a simple checklist before you move. Check every box twice.

Test each step as you go. Don’t rush the process.

What To Do Now

  1. Map Your URLs – List every page on your old site.
  2. Set Up Redirects – Point old pages to new ones.
  3. Test Each Link – Click every redirect to check it works.
  4. Update Google – Tell Google Search Console you moved.

Real NZ Results

Sarah’s Gift Shop in Auckland used this list. She kept all her rank.

Her traffic grew 20% after the move. Sales went up too.

Pro Tip: Keep your old site up for two weeks minimum

Common Questions

How long does a site move take?

Most moves take two to four weeks. Plan for a month.

Will I lose my Google rank?

You won’t lose rank if you follow the checklist. Do every step.

Need Help with Site Moves?

We help Auckland and Wellington firms move sites. No tech talk. Just results.

Get Help Today

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